A poster needs to help a particular person understand a particular message. Style serves that purpose. This walkthrough uses a fictional weekend cafe campaign to show how Sparkles Editor can help connect the audience, information and visual direction through conversation.
1. Decide who the poster is speaking to
Office workers passing by, people taking a weekend walk and regular customers respond to different messages. Before choosing a “cinematic” or “premium” style, ask who will see the image and what you want them to do.
For example: “This is for people walking nearby on the weekend. I want them to feel welcome to stop for a coffee. Keep it relaxed rather than aggressively promotional.” If you are unsure, ask the assistant to explore one question at a time.
2. Reduce the main message to one sentence
Try a clear central idea such as “Make time for a spring coffee this weekend.” Put supporting information into a hierarchy: the campaign idea first, then the real date and location, then any necessary details.
Do not ask the model to invent a price, address or event time. You can use placeholders while exploring a layout, but replace them before publishing. Ask the assistant to distinguish confirmed information from decisions that remain open.
3. Compare two visual directions
A small comparison is often more useful than an endless list of styles:
| Direction | Visual focus | Feeling |
|---|---|---|
| A moment of everyday life | Window light, a table and one drink | Relaxed, welcoming and personal |
| The product as the hero | A drink on a clean background with a seasonal cue | Focused and easy to read |
Explain your choice: “I like the everyday scene, but the drink needs to stand out more.” This gives the next turn a concrete purpose. You can ask to discuss these options without creating an image yet.
4. Design the format and text space together
Describe the intended placement and choose a landscape, portrait or square composition. Use a supported size that fits the purpose. If the publishing platform has exact layout requirements, create a suitable base image and complete the final layout separately.
Specify where text should go: “Put the drink in the lower half and leave a clean area above.” For exact wording, dates and small print, a separate layout tool is often useful. If you generate an image containing text, proofread every word, number and brand detail.
5. Turn the brief into a clear generation request
Once the direction is settled, say something like:
Generate one image in the everyday-life direction: a spring latte on a pale wooden table beside a window, soft natural light, cream and pale green, portrait composition, clear space for a heading above, no extra text.
An explicit request can run directly; unclear details can be resolved with another question. When the image arrives, check whether its main visual supports the main message. Refine one factor at a time, such as removing props, enlarging the subject or changing the light.
6. Review it at the size your audience will see
Shrink the image to a realistic phone size. Is the subject easy to see? Is there enough room for the information? Can a viewer understand the event and the next step?
Verify real-world information, image details and usage rights before downloading the final result. Temporary images are kept for seven days, so download important work or choose permanent storage. A sharing link becomes accessible to people who hold it when you deliberately create one.
The same sequence—goal, questions, plan, execution and review—also helps with lesson plans and study materials. Start by explaining who the work is for and what it should achieve, then build an appropriate document together.
A starter message is filled in for you to edit and send. Chat is billed by usage; clear image requests generate directly and use Credits.
